cindyhbl.info
bringing clarity to complex problems across industries and teams.
I'm a UI/UX and product designer with 4 years of experience, currently designing B2B fleet software at Daimler Truck North America. I work best on complex, evolving problems — enterprise tools, multi-stakeholder systems, and briefs that aren't fully defined yet.
Currently open to UI/UX & product design roles.
resume

Leading design on a multi-year B2B platform that consolidates how fleet organizations run their day-to-day operations.
view project

Building a customer-facing fleet portal from scratch — solo design, two years, and a hard scope cut that made it shippable.
view project

Diagnosing why a social app's first-month users were dropping off, and redesigning the flows that kept them.
view project

Letting shoppers skip the checkout line entirely with a mobile-first Buy Now, Pay Later flow.
view project
cindyhbl.info
bringing clarity to complex problems across industries and teams.
I'm a UI/UX and product designer with 4 years of experience, currently designing B2B fleet software at Daimler Truck North America. I work best on complex, evolving problems — enterprise tools, multi-stakeholder systems, and briefs that aren't fully defined yet.
Currently open to UI/UX & product design roles.
resume
Leading design on a multi-year B2B platform that consolidates how fleet organizations run their day-to-day operations.
view project


Building a customer-facing fleet portal from scratch — solo design, two years, and a hard scope cut that made it shippable.
view project
Diagnosing why a social app's first-month users were dropping off, and redesigning the flows that kept them.
view project


Letting shoppers skip the checkout line entirely with a mobile-first Buy Now, Pay Later flow.
view project
cindyhbl.info
bringing clarity to complex problems across industries and teams.
I'm a UI/UX and product designer with 4 years of experience, currently designing B2B fleet software at Daimler Truck North America. I work best on complex, evolving problems — enterprise tools, multi-stakeholder systems, and briefs that aren't fully defined yet.
Currently open to UI/UX & product design roles.
resume
Leading design on a multi-year B2B platform that consolidates how fleet organizations run their day-to-day operations.
view project


Building a customer-facing fleet portal from scratch — solo design, two years, and a hard scope cut that made it shippable.
view project
Diagnosing why a social app's first-month users were dropping off, and redesigning the flows that kept them.
view project


Letting shoppers skip the checkout line entirely with a mobile-first Buy Now, Pay Later flow.
view project